Posted by admin on February 18, 2011 under Business, Internet | 
Social Networking’s popularity has now moved into the multi-level marketing industry. This article seeks to explain why you as a home business owner should master the realm of social network and social media to attract new sponsoring to your business.
These two areas have in fact been interlinked for years however recently have merged online. Today there are literally dozens of networking sites that business owners can use to meet and communicate with like-minded people on a global basis. The remarkable benefit to this feature is that network marketers are no longer solely reliant on the “3-foot rule” and pitching friends and family. The global nature of the internet opens up a whole new marketplace for people.
There are countless studies showing the continually increasing growth of online social networking. MySpace currently gets over 50 million views a month and nearly 100 million people worldwide are using Social Networking sites collectively. Perhaps some of this pervasiveness is due to the free or low-cost means of networking. All it really requires is a genuine openness to tell your story and the desire to build mutually beneficial relationships.
When I first saw this, I didn’t think twice about it. As an MLM veteran and a successful online marketer, I dove in head first to experience first-hand how social networking could enhance my contacts and primary business’ team. My status updates, marketing trainings, and article content have often virally spread throughout networking communities, which speaks to the power of this form of media.
Social Networking sites like MySpace, Facebook, Youtube etc has become some of the largest and busiest websites online. The future looks very promising for those network marketers who effectively leverage these sites’ ability to connect people together and grow long-lasting online businesses.
Posted by admin on February 16, 2011 under Internet |
If you want to make the most of social media marketing today, you better sign up with Facebook. According to a recent report from the Orlando Business Journal, Facebook has far outpaced its competitors in the first quarter of 2009, garnering 78 percent of US social network participants against MySpace’s 42 percent, LinkedIn’s 17 percent and Twitter’s 10 percent.
Worldwide, Facebook was reported to have 307.1 million unique visitors in May 2009 while MySpace had less than half with a mere 123.2 million unique visitors. According to Facebook, its members are sending each other one billion chat messages each day.
As early as 2008, a study done by Internet Retailer and Vovici showed that most online retailers in the US chose to use Facebook as a social media network to help boost sales. A separate study done by Rosetta among the top 100 US online retailers showed that 59% had set up a Facebook fan page. Among these retailers were Best Buy, Kohl’s, Wal-Mart and Toys “R” Us.
In order to make the most of your company’s Facebook fan page, though, you should familiarize yourself thoroughly with social media marketing as a whole, and with the way Facebook itself works in particular. It would be wholly counterproductive to make an online faux pas and earn ill will. Each social media network has its own temperament, after all, and its own set of rules and online etiquette. Members and users also have certain expectations from other members and users.
Perhaps it would be best for a company not to risk experimentation by assigning this task to a newbie. Learn from the mistake of the New York Times whose new social media editor had no extensive knowledge of Twitter before diving in. As a result, her repost meant to point other Tweeter users to an online article ended up taking them to Ebay instead. Do not make the same mistake in Facebook or you will get a lot of negative comments instead of the favorable ones you need. It would be best to leave the task of handling your company’s social media marketing efforts to the experts.
Social media marketing is one of the services offered by Web Dot Com Website Development Philippines, Inc. as a full service web site developer and a web hosting provider with domain name registration services. Web Dot Com recognizes that social media marketing, along with search engine optimization and search engine marketing, is now a necessity in the online marketplace. Having a good website with good landing pages are no longer enough.
As an expert in online applications and solutions, as well as business process outsourcing (BPO) services, Web Dot Com has been trusted by clients from the United States, the United Kingdom, Australia, Germany, the United Arab Emirates, Hong Kong, Korea, the British Virgin Islands and the Philippines for the past ten years. Indeed, many companies have proven that outsourcing web development and other business processes is profitable.
From its base in Manila, the Web Dot Com employs expert programmers and developers highly skilled in php, mysql, JavaScript and other tools and languages in order to provide low cost advanced web site development packages including advanced interactive database driven web site development, advanced portal development, heavy web based programming, web application development, content management systems, website design, graphic design and multimedia components including flash animation development, e-commerce site solutions including a shopping cart using osCommerce, website maintenance and support, and internet marketing.
Posted by admin on January 25, 2011 under Internet |
Understanding the big picture, the business concept, of the social media sites is crucial, because it gives you the idea how to utilize them for your internet business. What is their driving force?
1.What Is A Social Site?
As we see, the term is built of two words: media, which means advertising distribution channel and social, which means a group of same thinkers inside some bigger group of people. It also means the interaction between the group members. Both parts are very useful for the internet business marketing and actually belong to its basic vocabulary.
So social media means communication place, which is established for people, who has the same interest or hobby, where they can change ideas and share benefits. If you think your own internet business this sounds just great!
Wikipedia puts it in this way:
“Social Media is the democratization of information, transforming people from content readers into content publishers. It is the shift from a broadcast mechanism to a many-to-many model, rooted in conversations between authors, people, and peers.”
It is important that social media uses the crowds and their own will to connect information in a manner they want. So the social media sites are voluntary and extremely interactice, which gives lots of benefits for their members in the form of internet business forums, message boards, weblogs, wikis, podcasts, pictures and videos. Funny thing is that social media sites are driven by users, they make the content.
2.How To Grab Attention In The Social Media Sites?
When people participate in the social media, they act in interest groups, which is natural. In the internet business marketing this is called segmentation. If an internet business marketer wants to grab attention on the site, he has to stand out from the crowd. The requirement to be different is the same than in other mediums.
Social media sites are like open markets, where you as one participant build your own brand, your own expertise, which attracts some of the group of the same thinkers and a part of these interested people want to visit your website. In a way the question is about pre selling job, but never about advertising.
If the social media site has exactly the same content or idea than your internet business site has, then it can be a lead producer for your website directly or your website can even be able to sell the products to the visitors. In case of the leads, it gives your internet business site a great opportunity to approach them later with several emails or newsletters.
The competition in the social media sites requires that you need the AIDA process: attention, interest, desire and action. It is a process which needs planning, because the sites are full of personal messages. The most important thing is your promise: what is so useful in your offer?
The social media sites offer a great place to build your own brand, which is a multistep process. It is all about information, about influences and about feelings towards different actors. Social media marketing also involves the process of promoting and spreading ideas among targeted internet business audiences. Social media marketing can also be used as a calculated tactic to nurture feelings or goodwill towards a specific website or internet business.
Social media marketing is a strategic and methodical process to establish your influence, reputation and brand within communities of potential customers, readers or supporters.
