Social Media Optimization(SMO): Patience is the key to be Visible

Posted by admin on February 18, 2011 under Uncategorized | Be the First to Comment

Social media optimization (SMO) is growing immensely in recent times with companies looking to enhance their presence on the web. New and new methods for SMO are being explored; in fact people are trying to implement both SEO and SMO for increasing visibility over the web space. One thing which I can say with my experience after playing with both of them for a while is that SEO and SMO are interlinked and implementing only one of them cannot sustain the top web visibility for long. One should be careful when targeting SMO as it requires a lot of care. A few tips and guidelines before you start SMO assignment for your organization are mentioned below

Try and be active on the popular domains and blogs related or unrelated (with good participation and high page ranks). Even if they do not directly relate to your interest try your hand on them rather posting on inactive though relevant blogs or domains (You will often find relevant domains are not much active anymore). It gives results quickly in terms of visibility and the people noticing you may be much more. Never duplicate content on the web, try to be a shade different every time even if posting the same content, this increases the counts for the same content because only a human mind can locate the similarities in the two and not the machines. Start commenting on a few popular blogs and leave your url/website as your signature which is a common trend these days (Although many of them do not allow search engines to follow your link). But try to be precise and meaningful as much as possible and remember the golden rule “First impression is the last impression.” Improper or highly irrelevant comments can lead to ignoring or even banning of your account on such sites. Start building your network on popular social networking sites (This is presumed to be the easiest but in fact it is one of the toughest part.). I think I need not name any and if you have read till this point then I can safely assume you must be aware of them. Take your time, don’t be stupid by sending mass invitations, and keep building your account over a period of time (probably a few weeks). Press releases are one sure shot way to increase your popularity as the results show up instantaneously. A few popular PR sites would pop on top list of search engines with keywords such as “Free press release”, “submit press release” etc. Do remember Tip #2 before publishing your content on the web. Social bookmarking: One of the most important ways to get noticed, it is easy if your brand is popular and may act as patience tester otherwise (Infinite wait for approval if you looking for free submissions). Many social bookmarking sites exist and the popularity varies in different parts of the world. Target the social network which your business is trying to focus on, be specific that is the key. Article writing is one way many top SMO writers promote but personally I am not an advocate of such philosophy. Article writing is like a lottery if your article gets accepted and appreciated by a few people (a very low chance) it may drive much of your traffic (thanks to mouth publicity) but if it doesn’t work out it’s a total waste of time and resources.

The key to SMO as I mentioned in the title itself is patience. Keep doing your part and wait, results would show after a little while. Just remember all this would yield results in some time, but if not properly supported by an equally good Search Engine Optimization(SEO) they may soon fade out. At this moment I would really love to look at the smiles on the faces of those who read this article just after or in between their SMO assignment, I am sure they have a story to tell.


Why Social Networking Could Change MLM Forever

Posted by admin on under Business, Internet | Be the First to Comment

Social Networking’s popularity has now moved into the multi-level marketing industry. This article seeks to explain why you as a home business owner should master the realm of social network and social media to attract new sponsoring to your business.

These two areas have in fact been interlinked for years however recently have merged online. Today there are literally dozens of networking sites that business owners can use to meet and communicate with like-minded people on a global basis. The remarkable benefit to this feature is that network marketers are no longer solely reliant on the “3-foot rule” and pitching friends and family. The global nature of the internet opens up a whole new marketplace for people.

There are countless studies showing the continually increasing growth of online social networking. MySpace currently gets over 50 million views a month and nearly 100 million people worldwide are using Social Networking sites collectively. Perhaps some of this pervasiveness is due to the free or low-cost means of networking. All it really requires is a genuine openness to tell your story and the desire to build mutually beneficial relationships.

When I first saw this, I didn’t think twice about it. As an MLM veteran and a successful online marketer, I dove in head first to experience first-hand how social networking could enhance my contacts and primary business’ team. My status updates, marketing trainings, and article content have often virally spread throughout networking communities, which speaks to the power of this form of media.

Social Networking sites like MySpace, Facebook, Youtube etc has become some of the largest and busiest websites online. The future looks very promising for those network marketers who effectively leverage these sites’ ability to connect people together and grow long-lasting online businesses.


Social Media Marketing through Facebook

Posted by admin on February 16, 2011 under Internet | Be the First to Comment

If you want to make the most of social media marketing today, you better sign up with Facebook. According to a recent report from the Orlando Business Journal, Facebook has far outpaced its competitors in the first quarter of 2009, garnering 78 percent of US social network participants against MySpace’s 42 percent, LinkedIn’s 17 percent and Twitter’s 10 percent.

Worldwide, Facebook was reported to have 307.1 million unique visitors in May 2009 while MySpace had less than half with a mere 123.2 million unique visitors. According to Facebook, its members are sending each other one billion chat messages each day.

As early as 2008, a study done by Internet Retailer and Vovici showed that most online retailers in the US chose to use Facebook as a social media network to help boost sales. A separate study done by Rosetta among the top 100 US online retailers showed that 59% had set up a Facebook fan page. Among these retailers were Best Buy, Kohl’s, Wal-Mart and Toys “R” Us.

In order to make the most of your company’s Facebook fan page, though, you should familiarize yourself thoroughly with social media marketing as a whole, and with the way Facebook itself works in particular. It would be wholly counterproductive to make an online faux pas and earn ill will. Each social media network has its own temperament, after all, and its own set of rules and online etiquette. Members and users also have certain expectations from other members and users.

Perhaps it would be best for a company not to risk experimentation by assigning this task to a newbie. Learn from the mistake of the New York Times whose new social media editor had no extensive knowledge of Twitter before diving in. As a result, her repost meant to point other Tweeter users to an online article ended up taking them to Ebay instead. Do not make the same mistake in Facebook or you will get a lot of negative comments instead of the favorable ones you need. It would be best to leave the task of handling your company’s social media marketing efforts to the experts.

Social media marketing is one of the services offered by Web Dot Com Website Development Philippines, Inc. as a full service web site developer and a web hosting provider with domain name registration services. Web Dot Com recognizes that social media marketing, along with search engine optimization and search engine marketing, is now a necessity in the online marketplace. Having a good website with good landing pages are no longer enough.

As an expert in online applications and solutions, as well as business process outsourcing (BPO) services, Web Dot Com has been trusted by clients from the United States, the United Kingdom, Australia, Germany, the United Arab Emirates, Hong Kong, Korea, the British Virgin Islands and the Philippines for the past ten years. Indeed, many companies have proven that outsourcing web development and other business processes is profitable.

From its base in Manila, the Web Dot Com employs expert programmers and developers highly skilled in php, mysql, JavaScript and other tools and languages in order to provide low cost advanced web site development packages including advanced interactive database driven web site development, advanced portal development, heavy web based programming, web application development, content management systems, website design, graphic design and multimedia components including flash animation development, e-commerce site solutions including a shopping cart using osCommerce, website maintenance and support, and internet marketing.